Strong performance, stronger trust: SM Supermalls evolves for the next generation of customers

Primary framing

“Strong performance, stronger trust: SM Supermalls evolves for the next generation of customers”

SM Supermalls continues to build momentum in 2026 as it responds to the evolving needs of Filipino communities.

Key facts

• The company is committed to making every visit a maxed-out experience
• SM Supermalls is evolving to respond to the needs of the next generation of customers
• The strong performance is supported by the growing number of visitors in Cebu
• SM Supermalls posted record revenues of P41.8 billion in the first half of 2026
• The revenue increase is 8% from the same period last year
• SM Supermalls continues to build momentum in 2026, responding to the evolving needs of Filipino communities.
• The company is committed to making every visit a maxed-out experience
• SM Supermalls is evolving to respond to the needs of the next generation of customers

Center-leaning outlets

• Inquirer.net (PH)