
Sydney Sweeney, a 29-year-old Euphoria actress, sparked backlash with her promotional video for bookmaker Novig, in which she poses naked using sports equipment to cover herself.
The advert, shared on Instagram, has garnered 1.1 million likes, but Sweeney's follower count dropped significantly in the three days following its release.
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Coverage blindspot: Reporting on this development is currently concentrated in other segments of the media landscape.
Coverage blindspot: Reporting on this development is currently concentrated in other segments of the media landscape.
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The incident highlights the controversy surrounding the sexualization of women's sports
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