
In part one, I traced the early years of building Ngital, the frustration with an industry built on vanity metrics, the scramble to land the first clients, and the realisation that reshaped how the agency approached its work. Part two picks up from there: what trust actually looks like once that work is underway, the […]
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Coverage blindspot: Reporting on this development is currently concentrated in other segments of the media landscape.
Coverage blindspot: Reporting on this development is currently concentrated in other segments of the media landscape.
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