Apple's new CEO, John Ternus, is reviving a strategy from 25 years ago, emphasizing the iPhone's central role in the company's product strategy for the AI era.
Ternus' approach contrasts with that of former CEO Tim Cook, who tried to convince Wall Street that Apple was more than just the iPhone.
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The iPhone is a crucial part of Apple's business, and the company's strategy for the AI era will be closely watched by investors and consumers
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