- Start lean: Use home-based permits (Cottage Food/MHKO) to avoid commercial kitchen costs.
- Master the product: Focus on technique (crunch-to-moist ratio) and presentation.
- Scale via logistics: Use delivery apps (DoorDash/UberEats) to increase volume.
- Build a brand: Be the face of the business to foster community loyalty.
- Optimize costs: Transition to bulk wholesale purchasing as you grow.